Bellemoda (“we”, “us”, “our”) is committed to safeguarding the privacy of our users and business clients. This Privacy Policy explains how we collect, use, share, and protect your information when you use our website or engage with our services. By accessing our website or providing your information, you consent to the practices described in this policy.

1. Bellemoda is a B2B brand engaged in the manufacturing and wholesale distribution of women’s ethnic wear. This Privacy Policy applies to all information collected through our website, social media platforms, CRM system, WhatsApp, email communication, and any other official Bellemoda communication channels.

2. Information We Collect We collect different types of information for various business purposes:

a. Personal and Business Identification Information Full Name of the Contact Person Company/ Business Name GST Number (if applicable) Business Registration Details (where required) Contact Number (Mobile and/or Landline) Email Address Designation of Contact Person

b. Order and Transaction Information Products ordered and purchase history Shipping and billing addresses Payment details (Note: We do not store credit/debit card details. All transactions are securely processed through certified payment gateways.)

c. Website Usage and Technical Data
IP Address Device Information (e.g., type, operating system, browser) Session Duration Pages Viewed Referral Source Cookies and similar tracking technologies This data is collected to understand customer behavior and improve our service offerings.

3. How We Use Your Information We use your information for the following purposes:

a. To Facilitate Business Transactions Process orders and deliveries Generate invoices and tax documents Manage customer accounts and support services

b. To Improve Customer Experience Understand your buying preferences and order history Provide tailored recommendations Offer updates about new collections, restocks, or personalized promotions

c. For Marketing and Communication
Send you relevant business offers, WhatsApp messages, or newsletters Share updates regarding promotions, exhibitions, or trade fairs Collect feedback to enhance product and service quality

d. For Legal and Compliance Requirements
Maintain tax and transaction records Comply with applicable legal obligations, including business registration and GST compliance

4. Sharing Your Information
We value your privacy and do not engage in selling or renting your information. However, in specific situations, we may share data with: Third-party service providers (e.g., courier partners, payment gateways, CRM service providers) for smooth business operations Legal authorities, if required by law or in response to a lawful request Accounting and compliance consultants, for audit and legal documentation purposes Each of our third-party partners is contractually bound to ensure your data is secure and only used for the agreed-upon purpose.

5. Data Security
We adopt robust security measures to protect your data from unauthorized access, loss, or misuse: SSL Encryption for secure transmission of data Secure storage in encrypted databases and cloud servers Role-based access controls for our internal teams Regular audits and updates to our systems and tools Please note that while we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet is 100% secure.

6. Use of Cookies and Tracking Technologies
Cookies help us improve your browsing experience. They allow us to: Remember your preferences Track website performance and traffic Provide personalized recommendations You can disable cookies through your browser settings, but doing so may affect your experience on our site.

7. Your Rights and Choices
As our valued customer, you have the right to: Request access to the data we hold about you Request corrections or updates to inaccurate information Request deletion of your data (subject to legal and business constraints) Opt out of marketing communications at any time You may do so by contacting us via the details mentioned below.

8. Third-Party Links
Our website or marketing communications may contain links to third-party websites (such as payment gateways, social media, or external partners). Please note that we are not responsible for the privacy practices or the content of these external sites.

9. Data Retention
We retain your data only as long as necessary for: Fulfilling the purpose for which it was collected Complying with legal obligations (e.g., tax laws) Resolving disputes and enforcing agreements Once your data is no longer required, it is securely deleted or anonymized.

10. Changes to This Privacy Policy
We may periodically update this Privacy Policy to reflect changes in our business practices or legal obligations. When we do, we will revise the “Effective Date” at the top. We encourage you to review this policy periodically to stay informed.